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Kristin Vroman brings more than 15 years of market research experience to the E Source Analytics Consulting team. She previously led the E Source Market Research Services team, which focuses on market research surveys and industry benchmarks. Before joining E Source, she led market research projects in the global energy sector as well as in other various industries. She has managed international quantitative and qualitative market research for dozens of Fortune 500 companies and has conducted consumer market research as a brand consultant. She has also conducted academic and governmental research, including political polling for a former president and the White House. Kristin has a BS in sociology from the University of Wisconsin at Madison and has held the Professional Researcher Certification (PRC) designation for the past eight years.

Kristin Vroman
Director, Analytics Consulting Customer satisfaction Market research Voice of the customer (VOC)