Looking for this year’s E Source Ad Awards winners?

An independent group of judges selected the winners based on message, creativity, results, call to action or brand connection, and overall impression. Judges included Mindy Cheval, University of Colorado at Boulder, School of Journalism and Mass Communication; Shawn Silzer, CLCG Enterprises; Lucia Riley, SAS Institute; Kelly Diekman, KDesign Inc.; and Max Walter, Hollister Creative. Winners were honored at a special awards luncheon at the 2017 E Source Forum. Check out the E Source Facebook album for photos from the luncheon.

Best Overall Campaign for Non-Investor-Owned Utility

First place: Austin Energy

Second place: OUC

Broadcast Radio Ad (Disco)

Broadcast Radio Ad (Rock)

Outdoor Ad

Social Media Ad

Best Overall Campaign for Investor-Owned Utility

First place: PSE

Broadcast Television Ad

Second place: National Grid

Digital Streaming Content

Best Broadcast Television Ad

First place: SMUD

Second place: PSE

Best Broadcast Radio Ad

First place: Colorado Springs Utilities

Second place: Union Gas

Best Digital Display Ad

First place: Manitoba Hydro

Second place: FirstEnergy Corp.

Best Print Ad

First place: BGE (tie)

First place: Nashville Electric Service (tie)

Second place: Oncor

Best Event/Experiential Marketing

First place: Austin Energy

Second place: KCP&L

Best Outdoor Ad

First place: National Grid

Second place: OUC

Best Digital Streaming Content

First place: Westar Energy

Second place: Manitoba Hydro

Best Social Media Ad

First place: Colorado Springs Utilities

Second place: Efficiency Vermont

Crowd-Pleaser

OUC

View this year’s E Source Ad Awards winners