View this year’s E Source Ad Awards winners
Contents
Best Overall Campaign for Investor-Owned Utility
An independent group of judges selected the winners based on message, creativity, results, call to action or brand connection, and overall impression. Judges included Mindy Cheval, University of Colorado at Boulder, School of Journalism and Mass Communication; Jessa Bliss, Friday Center for Continuing Education, University of Northern Colorado; Brett Schklar, Market Creation Group; Justin Engel, Egg Strategy; Lucia Riley, SAS Institute; and Max Walter, Hollister Creative. Winners were honored at a special awards luncheon at the 2015 E Source Forum. Check out the E Source Flickr stream for photos from the luncheon.
NOTE: Click on the thumbnail images below to open the full-sized ad in PDF format.
Best Overall Campaign for Investor-Owned Utility
First place: Alliant Energy
Second place (tie): Duke Energy
Print Ads: Includes print ads (PDF)
Television Ad
Second place (tie): First Energy
Other Ads: Includes print, digital, and outdoor ads (PDF)
Television Ad
Radio Ad
Best Overall Campaign for Non-Investor-Owned Utility
First place: Hydro One
Print Ads: Includes print ads (PDF)
Television Ad
Second place: Orlando Utilities Commission
Other Ads: Includes print, digital, and outdoor ads (PDF)
Television Ad
Radio Ad