E Source Utility Ad Awards Contest Winners 2013


View this year’s E Source Ad Awards winners

NOTE: Click on the thumbnail images below to open the full-sized ad in PDF format.

Best Overall Campaign

First place: Reliant

Digital Ad: HEC Interactive Game

Radio Ads

Excuses

Welcome Wagon

Reconected Connections

Second place: Pepco Holdings Inc.

Other Ads: Includes web ads, print ads, and sample tweets (PDF)

Television Ads:

Radio Ads

Glad to Report

Hope

Power Restored

Quick Response

Update

Third place: PECO

Other Ads: Includes outdoor ads and print ads (PDF)

Television Ads:

Radio Ads

Fuse Box

The Outlet Brothers

Best Television Ad

First place: Reliant

“Armadillo Al” (video no longer available)

Second place: San Diego Gas & Electric

Best Radio Ad

First place: AEP Ohio

Let's Not Waste It

Second place: Oklahoma Gas & Electric Services

Smart Hours

Best Residential Print Ad

First place: FortisBC

Second place: SaskPower

Best Business Print Ad

First place: PPL Electric Utilities

Second place: SRP

Best Outdoor Ad

First place: ComEd

Second place: Xcel Energy

Best Digital Ad

First place: Southern California Gas Co.

Second place: National Grid

Crowd-Pleaser

Nicor Gas


 


View this year’s E Source Ad Awards winners

Bill inserts Campaigns Digital media Outdoor advertising Radio Social media Television (TV)