E Source Utility Ad Awards Contest Winners 2012


View this year’s E Source Ad Awards winners

Contents

Best Overall Campaign
 

Best Television Ad
 

Best Radio Ad
 

Best Residential Print Ad
 

Best Business Print Ad
 

Best Outdoor Ad
 

Best Digital Ad

NOTE: Click on the thumbnail images below to open the full-sized ad in PDF format.

Best Overall Campaign

First place: Pepco Holdings Inc.

Video Ads:

Print Ads:

Web Ads: Banner Ads (PDF)

Second place: AEP Ohio

Video/TV Ads:

Digital Ads:

Third place: Xcel Energy

All Ads: Includes bill inserts, coffee sleeve, online ads, broadcast ads, mobile ads, and signage (PDF)

Best Television Ad

First place: Tennessee Valley Authority

Second place: Pepco Holdings Inc.

Best Radio Ad

First place: ComEd

A Lover's Gift

Second place: California Center for Sustainable Energy, Pacific Gas & Electric Co., Southern California Edison, Southern California Gas Co.

Polar Bear

Best Residential Print Ad

First place: Tennessee Valley Authority

Second place: San Diego Gas & Electric

Best Business Print Ad

First place: BC Hydro Power Smart

Second place: Pacific Power & Rocky Mountain Power

Best Outdoor Ad

First place: AEP Ohio

Second place: Manitoba Hydro

Best Digital Ad

First place: SRP

Second place: Southern California Gas Co.


View this year’s E Source Ad Awards winners

Bill inserts Campaigns Digital media Outdoor advertising Radio Social media Television (TV)